Beautiful modern home with hardwood flooring

Complete Lead Systems for Flooring Contractors

The Lead System Built to Fill Your Flooring Pipeline

We build and manage complete lead generation systems for flooring contractors: website, Google Ads, CRM, call tracking, and instant quoting tools. All integrated. All optimized. All managed.

Trusted by Flooring Contractors Nationwide

Lotus Flooring by PMR Flooring Corporation
Livermore Carpet One Floor & Home
Certified Google Partner Agency
Certified Google Partner Agency

Built for Flooring Contractors

We build complete lead systems for flooring companies. Website, ads, CRM, tracking. Everything you need to generate qualified leads.

Hardwood
Tile & Stone
Luxury Vinyl & Laminate
Carpet
Refinishing & Restoration
Commercial

We know every flooring vertical: your products, your margins, and the customers ready to buy.

What's Included

Conversion-Focused Website

A branded website built to convert visitors into leads, licensed to you with your branding and designed for your flooring business.

Ads Management

Full-service paid advertising management. We build, optimize, and manage your campaigns across platforms to drive qualified leads.

Flooring Instant Quote Tool

Interactive quoting tools that let homeowners get a ballpark flooring quote in seconds, pre-qualifying leads before you ever call.

Multi-Service Funnels

Dedicated landing pages and funnels for hardwood, tile, vinyl, carpet, and refinishing services, so you capture every opportunity.

CRM & Lead Management

Lead capture, pipelines, notifications, and follow-up automation. Everything organized in one place.

Call Tracking & Attribution

Know exactly where your leads come from. Every call, form, and quote tracked with our attribution framework.

Lead Nurturing System (Beta)

Automated email & SMS campaigns that nurture every lead: welcome sequences, estimate follow-ups, re-engagement, and referral requests.

Conversation AI (Coming Soon)

An AI assistant that answers calls, texts, and chats with leads 24/7, answers questions, and books appointments directly onto your calendar.

Your branding. Your leads. Your data. We handle the tech, tracking, and optimization.

Flooring IQ

Instant Quotes. Automated Follow-Up. More Booked Jobs.

Flooring IQ is a lightweight quote tool that embeds directly on your website. Homeowners select their flooring type, enter square footage, and get a ballpark estimate in seconds, then automated SMS follow-up fires immediately so you win on speed-to-lead every time.

Speed-to-Lead SMS

Automated Follow-Up the Moment They Submit

The second a homeowner requests a quote, Flooring IQ triggers an automated SMS, reaching them while they're still thinking about it. Speed-to-lead wins jobs.

All Flooring Types

Hardwood, Tile, Vinyl, Carpet & More

Flooring IQ covers every major flooring category. Homeowners pick their material, enter their square footage, and instantly see a realistic ballpark that sets the right expectations before your first call.

Embeds Anywhere

Drop It on Your Site in Minutes

No redirects. No separate landing pages. Flooring IQ is a simple embed that lives right on your website, keeping visitors in your funnel from first click to booked appointment.

Lead Nurturing & Automation

Turn More Leads Into Booked Jobs, Automatically

Most flooring leads never convert on the first touch. Our automated nurture systems keep you top of mind across email and SMS. And soon, AI that answers calls, texts, and chats with your leads and books appointments for you.

Email + SMS
Beta

Lead Nurturing System

Done-for-you email and SMS campaigns that nurture every lead automatically, from the first inquiry to repeat business. Welcome sequences, estimate follow-ups, re-engagement, seasonal promos, referral requests, and more.

  • 12+ ready-to-launch email & SMS campaigns
  • Automated estimate follow-up so warm leads never go cold
  • Win-back and re-engagement sequences for quiet leads
  • Referral and post-install campaigns that drive repeat business
Voice + SMS + Chat
Coming Soon

Conversation AI

An AI assistant that answers your phone, texts, and chats with leads 24/7, answering questions, qualifying prospects, and booking appointments straight onto your calendar. It picks up instantly, even when your team is on a job site.

  • Answers inbound calls with a natural-sounding voice
  • Instant replies over SMS and website chat
  • Sets and confirms appointments automatically
  • Works around the clock so no lead waits for an answer

How It Works

A simple process to get your flooring lead system up and running

Step 1

Strategy & Setup

We learn your business, service area, and goals. Then we build your conversion-focused website, set up tracking, and configure your CRM.

Everything live in 7 days

Step 2

Launch & Optimize

Flooring IQ embeds on your site and automated SMS follow-up goes live. With the Managed package, Google Search Ads launch and we handle ongoing optimization.

Step 3

Growth & Support

Continuous optimization, CRM maintenance, call tracking, and support. Add campaigns and tools as you grow.

Why Work With Us

We build lead systems, not just run ads.

100% Your Brand

Every website, ad, and landing page runs under your company name. Your customers see you, not us. You own the leads and the data.

Built for Flooring Only

We specialize in flooring: hardwood, tile, vinyl, carpet, refinishing, and commercial. We know your products, margins, and customers.

Faster Results, Less Waste

We've already tested the keywords, ad copy, and landing pages that convert for flooring, so you skip the costly trial-and-error other agencies charge you for.

Choose Your Package

Start with our instant quote tool or get the complete lead generation system for your flooring business.

Quote Tool Only

Flooring Instant Quote Tool

$1,500 setup
$500/month
  • Flooring Instant Quote Tool setup & integration
  • Embed on your existing website
  • Lead capture & notifications
  • Basic CRM integration
  • Quote tool hosting & maintenance
  • Ongoing support

Perfect if you already have a website and just need the quote tool.

Most Popular
Complete System

Flooring Growth Hub Managed

$2,000/month + ad spend

Ad spend paid directly to Google by you, not included in fee.

  • Branded, conversion-focused website (licensed)
  • Flooring Instant Quote Tool integration
  • Google Search Ads management (up to 2 campaigns)
  • Call tracking & attribution
  • CRM (lead capture, pipelines, notifications)
  • Lead Nurturing System: email & SMS campaigns (Beta)
  • Conversation AI: SMS & chat appointment setting (Coming Soon)
  • Website hosting & ongoing updates
  • Conversion tracking & optimization
  • Ongoing support & strategy

Why This Works

We work exclusively with flooring contractors and home improvement companies.

We already know which keywords convert, how buyers search for flooring services, and how to structure campaigns that drive real leads, not clicks.

That means dramatically faster results with less wasted spend, and a much faster ramp-up period.

Optional Add-Ons

Available as your business grows.

Additional Google Campaigns
Meta (Facebook & Instagram) Ads
Microsoft Ad Campaigns
Refinishing Service Funnel
Commercial Flooring Funnel
Advanced CRM Automation

Ready to Get Started?

Book a call to see which package is right for your flooring business. We'll walk through your goals, answer questions, and show you exactly how the system works.

Book Strategy Call