Managed Google Ads · Flooring
Want us to run the ads, too?
We build and manage Google Search campaigns for flooring contractors on top of your Flooring Growth Hub subscription. Same proven keywords, same landing pages, one client per metro per campaign type.
Managed ads
$1,500/mofirst campaign
+$500/mo each additional campaign, on Google, Microsoft Advertising, or ChatGPT Ads
- Ad spend paid directly to the platform, no markup
- Requires an active Flooring Growth Hub subscription
- 90-day initial term, then month-to-month
- One client per metro per campaign type
How we run it.
Proven flooring keywords
We already know which searches turn into hardwood, sand & finish, and install jobs, so your budget skips the trial-and-error phase.
One integrated system
Ads land on your quote tool, follow-up fires instantly, and every call and form is tracked. Nothing leaks between disconnected tools.
Speed-to-lead
The quote tool and automatic texting reach homeowners the instant they raise their hand.
Nurture on every lead
Email and text sequences follow up on every estimate and re-engage quiet leads.
Transparent and yours
Everything runs under your brand. Ad spend goes straight to the platform with no markup.
Always improving
Weekly optimization of campaigns and conversion rates, with new tools rolled into your account as they launch.
What you get
- Campaign build from our flooring keyword and negative lists
- Ad copy written for flooring searches
- Landing pages inside your quote-tool site
- Call tracking and conversion setup
- Weekly optimization
- Monthly reporting and budget guidance
Real results · All-time
The numbers behind the program.
All-time Google Search Ads performance from flooring contractors on the managed program, by campaign type and by client.
1,004
Total Leads Generated
$67.99
Blended Cost Per Lead
$68,265
Total Ad Spend Managed
10,421
Total Ad Clicks
By Campaign Type
Cost per lead across all clients, by the three flooring campaign types we run.
Hardwood
$72.75/ lead
- Leads
- 179
- Ad Spend
- $13,023
High-value hardwood install searches across both markets.
Sand & Finish
$71.12/ lead
- Leads
- 606
- Ad Spend
- $43,096
Our highest-volume category, refinishing demand at scale.
Flooring Installs (General)
$55.47/ lead
- Leads
- 219
- Ad Spend
- $12,147
Broad install intent at our lowest cost per lead.
By Client
All-time account performance for each flooring business on the system.
$65.10/ lead
- Leads
- 900
- Ad Spend
- $58,591
- Click-Through Rate
- 5.29%
- Conversion Rate
- 9.96%
$93.02/ lead
- Leads
- 104
- Ad Spend
- $9,674
- Click-Through Rate
- 4.25%
- Conversion Rate
- 7.54%
Campaign-Level Breakdown
Every active campaign, by client and campaign type.
| Client | Campaign Type | Ad Spend | Leads | Cost / Lead | Conv. Rate |
|---|---|---|---|---|---|
| Lotus Floor & Home | Sand & Finish | $38,241 | 555 | $68.90 | 10.72% |
| Lotus Floor & Home | Flooring Installs (General) | $12,147 | 219 | $55.47 | 9.70% |
| Lotus Floor & Home | Hardwood | $8,204 | 126 | $65.11 | 7.85% |
| Carpet One of Livermore | Sand & Finish | $4,855 | 51 | $95.20 | 7.17% |
| Carpet One of Livermore | Hardwood | $4,819 | 53 | $90.93 | 7.92% |
| All Campaigns | $68,265 | 1,004 | $67.99 | 9.63% | |
Figures reflect actual all-time Google Ads account performance for active clients. Individual results vary based on market, budget, and service area. Past performance is not a guarantee of future results.
One client per metro per campaign type.
While your campaign is active and paid, we won't run the same campaign type for another flooring company in your metro. Cancel, and the territory opens up.
Channels
- Google SearchPrimary channel
- Microsoft AdvertisingAdditional campaign
- ChatGPT AdsAdditional campaign; new in 2026, U.S. only
FAQ
Managed ads questions.
Want numbers like these in your metro?
Book a demo and we'll walk through the campaigns, the landing pages, and what's available in your area.